What have you heard about The Port of Hueneme?

Check out our new video!

Need videos without the hassles and high costs?

Sign Up FREE
VMakers.com - 888-712-8211 
Video marketing made easy and affordable for any size business.

The experts from Disney, Warner Brothers, NBC, Paramount, CBS and ABC.

Crowdsourced Translation Service for Video

Let’s say you’re a video publisher who wants all the world to have access to your content… But translating videos into multiple languages is time-consuming and expensive — that is, unless you’ve got a team of volunteers to do it for you. One of the most efficient way to tackle the problem is by crowdsourcing subtitles.

Amara, previously known as Universal Subtitles, was created as an open-source platform to allow anyone to crowdsource transcriptions and translations of video content. Its technology has been used by volunteers to translate and create subtitles for more than 170,000 videos, including President Barack Obama’s message to Sudan and the KONY 2012 video, which was available in more than 35 languages in four days.

The Amara team will be releasing an enterprise version of the platform, which its customers can use within their own organizations — whether it be to collaborate on subtitle creations in-house, or to open up translation to outside volunteers. And with flexible APIs, the system is designed to work with publishers’ existing content management systems and publishing workflows, according to Amara co-founder and executive director Nicholas Reville.

Amara is already working with some major publishers — including news organizations like PBS NewsHour and Al Jazeera, as well as educational video providers such as Khan Academy — to make their content more accessible to a broader audience.

While Amara is focused on making content accessible to viewers around the world, there are other benefits to having subtitles for online videos: Doing so can improve SEO, and it makes them available to those who are hard of hearing as well. That’s important particularly as Congress passed a law last year requiring publishers to have subtitles on videos that appear online. All of which is why Amara believes it’s in a nice spot, as publishers will soon need tools to provide those subtitles.

Amara, which was formed as part of an open source project within the Participatory Culture Foundation. - TechCrunch

Need video?

Contact VMakers.com - 888-712-8211

Sign Up FREE

VMakers.com

Video marketing made easy and affordable for any size business.

No hassles, no guesswork and no high costs!
We're the experts from Disney, Warner Brothers, NBC, Paramount, CBS and ABC.

8 Ways to Leverage the Power of Video

Check out this article at ReelMarketer.com

Get the Power of Video with VMakers.com

Sign Up FREE
888-712-8211

VMakers.com

Video marketing made easy and affordable for any size business.

No hassles, no guesswork and no high costs!
We're the experts from Disney, Warner Brothers, NBC, Paramount, CBS and ABC.

New YouTube Tool for Video Recording

New Video Technology for Recording Videos on Handheld Devices From Google and YouTube. Google has developed a technique that mimics professional camera movement and applied it to videos recorded by handheld devices, such as smartphones. While professionals use tripods and dollies, panning a swiftly running cheetah at the San Diego Zoo and getting a clear picture could become quite frustrating on an Android or an iOS phone.

The technology supports an algorithm that automatically determines the best camera path and recasts the video as if it were filmed using stabilization equipment. It's part of the research at Google looking at methods to make casual videos appear more professional. The research is being integrated into YouTube to support videographers.

In a research paper -- Auto-Directed Video Stabilization with Robust L1 Optimal Camera Paths – Google researchers describe the process of dividing the original, shaky camera path into segments to create a smooth video. The optimization finds the best of all possible partitions, using what researchers call a computationally stable algorithm.

More recently, the research has been working to resolve a related problem common in videos shot from mobile phones. Camera sensors in phones contain an electronic rolling shutter. When taking a picture the image is not captured instantaneously, but rather one row of pixels at a time, with a small delay when going from one to the next.

Consequently, if the camera moves during the capture it causes image distortions that are especially noticeable in videos where the camera shake is independent across frames. Google researchers are working to smooth out the shakiness of the video. - Laurie Sullivan, MediaPost

Sign Up FREE at VMakers.com
VMakers.com - 888-712-8211 
Video marketing made easy and affordable for any size business.

No hassles, no guesswork and no high costs!
The experts from Disney, Warner Brothers, NBC, Paramount, CBS and ABC.

New Video Marketing Workshop, June 2

Art Center College of Design Offers New Workshop
"Video Marketing: What You Need to Know"

Learn How to Use the Power of Video to Gain a Competitive Advantage

Art Center at Night, the continuing studies program at Art Center College of Design, has designed an exciting new course for Summer 2012. A well-respected video marketing professional has been selected to share insider knowledge and expertise - Lori Berson, owner, BersonDeanStevens, Inc. and VMakers.com

Video is the medium of choice for online communications. Agencies and clients today demand engaging and interactive content that is highly functional, intuitive and measurable. In this one-day introduction to video marketing, you'll gain tactics, strategies and knowledge to apply within your digital communications to help publishers, advertisers and brand marketers improve effectiveness and drive sales. Whether you are involved in creating web sites, point of purchase displays, trade shows, exhibits and/or signage, video knowledge is imperative. Understand how to leverage video to map out your video marketing strategy, evaluate tactical directions and select distribution methods. Learn how to use the power of online video to improve the reach and effectiveness of brand communications and promotions, educate and train, demonstrate, engage, and sell.

Topics include: production; processes; variables; budgets; delivery; measurement; challenges; platforms, devices and browsers; encoding; content; social media integration; marketing, sales and IT involvement.

“Marketers, entrepreneurs and creative professionals seeking video marketing knowledge are fortunate to have an opportunity to learn from such a talented and experienced instructor,” said Dana L. Walker, Managing Director, Public Programs and Director, Art Center at Night.

About Art Center College of Design
A leader in art and design education for over 80 years, Art Center College of Design offers a rigorous and transdisciplinary curriculum, a faculty of professionals, strong ties to industry and commitment to socially responsible design.

Art Center at Night (ACN)

The continuing studies program at Art Center College of Design, allows adult learners the opportunity to explore a wide range of college-level courses in design and the visual arts. Instructors are practicing artists and designers who understand what it takes to achieve and maintain a competitive advantage in the creative fields. Rigorous, hands-on learning is stressed in classes taught by the same outstanding faculty who teach in Art Center’s degree programs.

About VMakers
An online video marketing and production company that provides complete video marketing solutions for small businesses, big brands, agencies and Fortune 500 corporations. VMakers' state-of-the-art technology and video experts from Disney, Warner Brothers, NBC, Paramount, CBS and Fox, create affordable high quality videos that help you sell more, make more and succeed!

YouTube Video Ads Drive 20% Increase in Traffic to a Business' Web Site

Google-owned YouTube rolled out a number of new initiatives to lure more marketers to the video-sharing site and to ad opportunities in video across the Web. The goal is to build on YouTube’s growing success with video advertising including its early AdWords for video efforts. 

On average, YouTube video ads drive a 20% increase in traffic to a business’ web site and a 5% increase in searches for that business, according to a blog entry YouTube posted over the weekend. 

That’s why Google has now officially opened Google AdWords for video to everyone. The ad process is similar to search advertising — buyers bid on the ads and pay for clicks. Video ads can be promoted by keyword, shown against specific content, or linked into a YouTube account so existing videos can feed the campaign, said Baljeet Singh, YouTube group product manager, who authored the blog post.

“With AdWords for video you can find out how viewers are engaging with your brand during and after they watch your ad. You can see how many viewers watched your entire video, visited your website, stayed on your channel to watch another video, or subscribed to your channel after viewing your ad,” Singh said.

YouTube is also giving away a $75 credit for each new AdWords business, with plans to distribute $50 million in free Google AdWords buys to help 500,000 businesses get into video, Singh said.
If brands need a helping hand to get started making videos, YouTube also created a playbook for advertisers and it’s a hefty 121 pages.- Daisy Whitney, Mediapost

Need help with your video marketing and production?

Contact VMakers.com - 888-712-8211

Sign Up FREE

VMakers.com

Video marketing made easy and affordable for any size business.

No hassles, no guesswork and no high costs!
We're the experts from Disney, Warner Brothers, NBC, Paramount, CBS and ABC.

Google launches Adwords for Video

Introducing AdWords for Video

AdWords for video helps you tell your story with the emotional power of video. Reach viewers around the corner or across the globe on YouTube, the world's largest video community. Your ads can also appear on sites on the Google Display Network -- the world's #1 ad network, reaching 89% of online users.

Best of all, you pay only when viewers choose to watch your ad.

Get all the tools you'll need to create a successful video campaign.

Need help with your video marketing and production?

Contact VMakers.com - 888-712-8211

Sign Up FREE

VMakers.com

Video marketing made easy and affordable for any size business.

No hassles, no guesswork and no high costs!
We're the experts from Disney, Warner Brothers, NBC, Paramount, CBS and ABC.