Monday, February 14, 2011

How to Profit From Online Video - 6 Tips

Customers want to know more about you, your company and the brands and services they purchase. Video is the perfect tool to educate and build relationships between you and your customers. It enables viewers to get a sense of who you are, your personality, and what makes you and your firm/product(s) unique. What's more, video helps build a sense of trust between you and your customers, and people buy from those they trust.

Did you know?
YouTube is the No. 2 search engine, according to comScore.
And 75% of C-level executives said they watched work-related videos on business websites at least once a week, Forbes/Google survey.

To foster relationships, build trust, increase your position on Google, and grow sales, make sure to include your videos on your website, YouTube, Vimeo, Facebook, Twitter, your blog and more.

Before you dive in, consider these tips:
1. Develop a plan. Know your target audience, what you want to say and what your objectives and goals are.
2. Create a professional quality video. It's better not to use video than to risk damaging your brand with unprofessional videos.
3. Offer unique content viewers can't get elsewhere. Something valuable and useful.
4. Use a simple branded format. Use reviews, Q&A or Tips and Tricks, etc.
5. Be authentic and use your personality.
6. Promote your videos online and offline. Optimize tags and headlines for search.


Get started today! Call the video experts at VMakers.

VMakers.com

888.712.8211
info@VMakers.com

Custom Video Solutions From The "Hollywood" Pros.
The team behind your favorite TV shows and movies, including: Ellen, Seinfeld, $#*! My Dad Says, How I Met Your Mother, The Disney Channel and more.

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