Social Video Marketing Tips for Brands & Businesses

New research from Brightcove shows that videos shared through social media perform better than other videos, with higher engagement and completion rates.

Social Video Stats & Trends (per Brightcove)

Videos shared through social media perform better than other videos. For example:

• Every auto-share Tweet from YouTube results in roughly 6 new YouTube viewing sessions.
• Videos shared via Facebook are driving traffic for brands and media companies.
• Viewers that find new videos to watch via friends or influencers on social networks are more likely to view or even complete watching an entire video.
• Web pages with video and text are 60% more likely to show up on the first page of Google.

Social Video Marketing Tips

How do you enhance the social effect of video for your brand or business?

• Video gets you ranked higher on Google.
• Video can drive traffic to your site.
• Include Facebook and other sharing buttons on your videos and on the video player to simplify sharing.
• A clickable call-to-action in the video can boost engagement with your video and website.
• Monitor, assess and measure how your videos are being shared, and where referrals are coming from.

Put the power of video to work for your brand and business.

Call the video experts at VMakers - 888-712-8211.
info@VMakers.com