Sunday, December 2, 2012

YouTube Now Allows Links to External Websites

YouTube Partners who specify their YouTube channels as the official representation of their brand can now put annotations on their videos that link directly to their website(s) or landing page(s). Now your calls-to-action can direct viewers to your own website, where you can promote your products and/or services.

How to Set-up YouTube Annotations That Link To Your Website:
1. Associate your website with your YouTube Channel, under the Channel settings.
2. Go to the Annotations section in your YouTube Video Manager.
3. Click "Add Annotation" and then under the "Link" drop down menu, select "Associates Website."

4. Insert the URL you want viewers to visit in the link area, then save and publish.

To enhance video SEO, make sure you keep your viewers watching as long as possible. So your external links will need to be incorporated strategically. For more information click here.

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